Unlock a world of opportunity with Foursquare
Learn more about partnering with Foursquare
Digital media & TV
Foursquare’s solutions help you better understand your audience and win business from advertisers and marketers.
Omnichannel media optimization
Layer location intelligence across digital publishers, social, audio, TV, digital out-of-home, and more.
Inventory monetization
Show advertising clients the effectiveness of your media and why your users are the right ones to reach.
Programmatic advertising
Foursquare soluions are integrated directly into the demand-side platforms of thousands of global advertisers.
Audience targeting
Help your clients find and reach customers based on real-world behavior and location context.
Campaign optimization
Programmatically optimize your client’s campaigns using store visits as a signal of success.
Data marketplaces
Offer the world’s most trusted set of location data solutions directly within your platform.
Geospatial analysis
Provide users with the highest quality geospatial data on the market to power high-performing campaigns and robust analytics.
Seamless integrations
Easily integrate Foursquare’s data into your marketplace, allowing clients to activate and reap immediate benefits.
BI tools & analytics
Help clients unlock insights about their customers, brick and mortar locations, and competitors.
Location intelligence
Enable sophisticated, location-based analysis of real-world behavior to help clients derive actionable insights and engage with their customers.
Flexible integrations
Seamlessly combine datasets to give clients flexibility as they solve a variety of business problems, speeding up time-to-value.
Trusted by industry leaders
Why Foursquare
Data privacy is non-negotiable
From appropriate consent measures to ongoing regulatory compliance, we are vocal about the abuse of data and have teams dedicated to ensuring we remain future-proof.
The industry’s largest first party panel
We have the largest first-party panel in the geolocation industry, comprised of users who have consented to be ‘always on’ in exchange for location utility.
Unparalleled accuracy & coverage
Our proprietary visit detection technology and Places database empower over 200K innovators to build cutting-edge app experiences for their users.
Comprehensive solutions
Whether you’re a publisher, CDP, cloud provider or GIS company, we have the location solution for your business. We’re trusted by the best in tech with over 550 partnerships and counting.
Our advertising partners
Foursquare works with 100% of the top 50 advertisers in the US
Integration partners
Our products seamless integrate wherever you access and work with data
Featured partnership
AWS Data Exchange
Foursquare & Amazon: better together
As an advanced tier technology partner, Foursquare has made our enterprise data products available for purchase on the AWS Data Exchange. We also offer audience activation through Amazon’s DSP and deliver extended measurement capabilities to Amazon advertising clients.
Access Foursquare with AWS
Power the best customer experiences
From competitive benchmarking to demand forecasting to site selection and ML model training, your invaluable first party data will allow you to build more powerful digitial experiences when enriched with Foursquare’s location data.
Leverage the most trusted location technology
Foursquare’s solutions have been rigorously evaluated and validated by AWS, earning us a distinction as an advanced tier technology partner.
Activate audiences with confidence
Enjoy turnkey activation to reach consumers on desktop, mobile, social, CTV, OOH, and more with Foursquare’s targeting and 1,200+ ready-to-use audiences, easily deployed with Amazon advertising.
Case studies
Redfin, a one-stop shop providing buyers with location and neighborhood insights in finding their dream home
Real estate platform Redfin sought to power location features such as walk scores and nearby places to give home buyers an idea of what a neighborhood is like. Redfin struggled to maintain engagement due to outdated data and the massive uplift required to update their data.
Ntropy powers global transaction enrichment for top financial services companies with Places
Ntropy, a leading platform for cleaning, enriching and activating payments data, needed accurate, robust POI data in order to power transaction enrichment and merchant record cleansing.
Nextdoor relies on Foursquare Places to enhance a diverse range of business practices
Nextdoor was in need of robust, accurate, global Point of Interest (POI) data to power a range of business use cases including targeted lead generation, business partner validation, and app functionality via the mapping of local businesses.
Beat powers up rideshare trips with Places
Foursquare Places API powers point of interest search results within Beat’s Android & iOS apps. As riders type pickup and dropoff locations into the app, Places API provides real-time responses to identify the right destination and connect with drivers faster.
Deep Location Expertise with the world’s largest Travel & Hospitality brands
With 100M+ points of interest sourced globally, Foursquare’s Places data solutions provides map-building, search and discovery features for the world’s largest Travel & Hospitality brands — making digital experiences more location-aware and engaging for consumers at significant scale. AWS plays a crucial role in this by powering the workloads that enable Foursquare to provide millions of data points to customers on a daily basis with security, reliability and accessibility at the forefront.
Condé Nast Taps Foursquare Places Data to Enrich End-User Experience
Condé Nast Traveler taps Foursquare to add more accuracy, freshness and context to their venue detail pages in a simple and efficient manner. They relied on Foursquare’s database of more than 105 million places as a source for up-to-date information on addresses, hours, and phone numbers of specific venues to help them enrich the end-user experience – giving readers access to highly localized, in-depth information about travel destinations prior to arrival. Now, anyone using the Condé Nast Traveler app can easily identify if a certain destination has features like outdoor seating, Wi-Fi, live music and more as they plan their trip.
Hilton Builds a User-Centric Experience Using Foursquare Places
Foursquare’s Places now serves as the primary source of real-time venue information for the Hilton Honors app, which includes ratings, features, photos and hours. Hilton Honors users can now pick the best venues to visit before their trip, and know that they’re all pre-approved by the local Hilton team. Foursquare’s Places made it possible to take all of Hilton’s user ID’s, lists and tips previously created on Foursquare’s consumer site, allowing Hilton to serve up content directly into their Hilton Honors app leading to longer app dwell times, increased user engagement and ultimately digital brand loyalty.
Partner testimonials
“Foursquare’s measurement system is really important, so many advertisers use it to help evaluate [their ads on TikTok]. At TikTok, we’re launching many new products to meet advertiser demand…[In some cases, a new] product wasn’t even built with the primary intention of driving in-store visitation, but we’ve actually confirmed [that it does]…It’s really been great to have all of these learnings to be able to prove that we can drive offline store visitation as well as online…We’ve seen a 50% improvement in a lot of those KPIs [related to foot traffic lift]…and that’s a big credit to Foursquare and the team.”
“Partnering with Foursquare we’ve been able to optimize our campaigns in-flight on a regular basis to ensure that we are driving the highest possible return. What is most rewarding about working with Foursquare is the fact that the tools and technology you have not only stand out in the industry, but that you are constantly evolving to meet the fast-changing needs of markets. The piece that stands out most is Foursquare’s willingness to adapt and bring in new partners so that we can keep a cross channel view of how our campaigns are driving traffic. Foursquare is one of the only partners that is able to provide measurement on nearly every channel.”
“Our close partnership with Foursquare has allowed USIM to target the desired audience to drive people into Southeastern Grocers, tracking footfall attribution and footfall lift. This has allowed our trading teams to optimize our campaigns in near real-time to increase visits and awareness. By using Foursquare, the USIM trading team has brought full attribution to the Southeastern Grocers Connected TV buys, giving insight into the campaigns beyond the standard VCR Measurements.”
“Foursquare provides highly accurate footfall attribution ensuring that our ad spend dollars were being spent in the most effective way, and delivering optimum results for our client Hairhouse. It’s imperative for them to be able to see the impact online impressions have on driving footfall to their brick and mortar stores…Foursquare has been pivotal in providing this level of insight.”
“[Working with Foursquare’s location data helped reframe] our measurement approach to lead with the core creative message. This guides our Research, Investment, Planning and Account teams in understanding which messaging resonates with customers and are likely to drive visits to a Wendy’s location.”
Partner news & blogs
Empowering Marketers to Drive Commerce Everywhere
January 18, 2024In a digital age where e-commerce is intertwined with digital platforms, the traditional path to purchase has evolved, allowing brands…
How Foursquare Attribution Amplifies Local Advertising Success for Enterprise Businesses on Yelp
December 14, 2023In the digital era, national and local businesses alike must consistently explore new ways to connect with their customers. Yelp…
More Ways to Access Data = Faster Time to Insights
July 6, 2023Location is a common lens through which we view and understand the world around us. Opening a new store, managing…
Foursquare to Power Geospatial Data Visualization in Amazon SageMaker
December 5, 2022Foursquare capability in Amazon SageMaker allows customers to easily visualize planetary-scale geospatial data for machine learning
Foursquare Expands Partnership with Esri
July 12, 2022The expanded partnership makes global Places Data available in Esri’s ArcGIS Marketplace.
Measuring advertising impact on consumer behavior with Foursquare and Nextdoor
May 30, 2022Measuring advertising impact on consumer behavior with Foursquare and Nextdoor.
Foursquare receives AWS Travel and Hospitality Competency designation
September 17, 2021This recognition underscores Foursquare's deep experience in helping travel and hospitality customers transform their businesses.