What’s Next for Digital Out-of-Home with Foursquare, Vistar Media and Outdoor Media Group

As marketers adjust their strategies to garner the most optimal results in 2023, digital out-of-home (DOOH) continues to innovate on ways to support buyers’ needs and influence customers’ decisions in the physical world.

Join Vistar Media’s SVP Head of US Demand, Lucy Markowitz, Outdoor Media Group’s Associate Director Programmatic Digital Out of Home Media, Christina Cosmas, and Foursquare’s VP of Client Solutions, Greg Fatica, on 6/13 for a panel where they’ll share the latest trends in DOOH and practical guidance on how to make the most of your out-of-home investments in 2023 and beyond.

Here’s what you’ll learn:

• The latest trends in digital out-of-home & a look at what’s on the horizon
• Deep-dive into the channel’s advanced targeting & measurement capabilities
• How to think about DOOH as it relates to your omnichannel media mix
• Best practices to make the most of your OOH campaigns with real client examples